Global products sourcing offers a cost advantage that domestic outsourcing cannot match. Since 2009, China has been the world's largest exporter, building economic relationships with developed industrial economies as well as developing countries.

China became the world's factory in the early 2000s, attracting western buyers with tax exemptions and pre-built industrial zones. Unparalleled industrial supply chain integration and logistical capabilities solidified the country's image as the leading exporter in the world.

Many third-party companies have come up to help sellers in the west navigate Chinese business culture and partner with reliable factories that produce in bulk at low costs. If Shenzhen is in your sights, then a Shenzhen sourcing agent is your best bet to begin a successful sourcing relationship in China.

A good pricing strategy is the pre-cursor to initiating negotiations with a China supplier online. What all have you considered while setting a price for your product? How much can you pay the supplier and make a healthy margin?

Cross-cultural communication recognizes similarities and differences in cultures to engage effectively. Buyers in the west and suppliers in China understand this all too well, and make an effort to build a mutual understanding of one another's needs.