Maple Sourcing Ltd.
Maple Sourcing Ltd.
We Make Your Sourcing Easy!
Need help? sales@maplesourcing.com
English
Maple Sourcing Ltd.
Maple Sourcing Ltd.

Challenges in Sourcing Products from China to Europe

2023-12-28
3973 Views
Table of Content [Hide]

    Challenges in Sourcing Products from China to Europe

    China is and will continue to be one of the world's major exporters of manufactured goods. It is an apparent choice for European businesses seeking a place to buy their goods. Importing from China does, however, come with inherent challenges, as is the nature of business.

    If you are a start-up and try to sell on online, buying bulk items from China may be a good start. Contrary to common assumption, China does not only manufacture low-cost, low-quality goods. China has a lot of manufacturing facilities that produce high-quality products that can compete in any market.

    As a business in Europe, you have the choice of purchasing locally, sourcing from east Europe, or manufacturing the goods in China. China direct sourcing may appear more difficult than the other two options, but it also has the highest profit potential. However, dealing with China's complicated economic structure needs some planning and strategy.

    China and Europe trade relations

    The European Union is dedicated to maintaining open trade relations with China, as China is doing better to follow fair trade practices, protect intellectual property rights, and fulfil its commitments as a WTO member. The EU and China reached an agreement in principle on the Comprehensive Agreement on Investment on December 30, 2020. The accord gives European investors more access to China's market.

    Things to consider while sourcing from China to Europe

    The first stage in a sourcing strategy is market research. You may have retailing or importing experience in a product area with high-profit margins. In this situation, the next natural step is to locate a Chinese supplier who manufactures such items and has experience selling to European businesses. 

    Importers' request such as custom products made in China has prompted Chinese firms to ramp up production. You might be interested in selling things that require precise technical specs to create. Your hunt for a Chinese supplier might begin once you've validated the demand for a certain product at a price you can justify.

    A letter of credit is a typical financing tool that gives you access to credit lines and allows you to buy things from suppliers in other countries. This gives the product provider comfort of mind that payment will be made. It's a contract in which a bank or financier agrees to act as a middleman between you and your supplier.

    Global sourcing in China is an ongoing practice that businesses across the world employ to reduce costs, increase profitability and most importantly, get the best possible product. However, with any business practice comes challenges which can make or break any team.

    Risks in sourcing from China to Europe

    You will find a huge number of websites with manufacturers offering items if you Google "China wholesale marketplaces." Some of these websites have factories with fake pages on them. People have shared their experiences about placing orders with these firms just to never get their shipments. Also, a website may offer an image of a brand-name item on a sales page, but when a consumer purchases from them, they receive a low-quality imitation of the item they purchased.

    If you have a fragile product, it is always possible that it will be destroyed during transportation. A huge crate may fall on top of yours, a forklift driver could hit it by mistake, or a natural calamity could cause it to be damaged.

    You can waste valuable days waiting for replies to questions when your supplier is on the other side of the world — which means they're sleeping when you're at work and vice versa.

    Suppliers may not be proficient in your language and may be afraid to ask for explanations on several occasions. Follow up on conversations with written confirmation of what was agreed upon to avoid misconceptions.

    Language and cultural differences

    Language and cultural differences are probably the most obvious challenge you will face when doing business with managing Chinese suppliers. This can lead to misunderstandings and miscommunications between you and your supplier, which could potentially cause a lot of headaches down the road if left unaddressed. In addition to language barriers, it’s important to understand that Chinese businesspeople typically have a different way of thinking than Europeans do.

    Another challenge related to China direct sourcing is cultural sensitivity — specifically understanding local culture and language as well as knowing how these factors will impact communication styles between manufacturer and buyer involved in global sourcing.

    Suppliers may not be proficient in your language and may be afraid to ask for explanations on several occasions. Follow up on conversations with written confirmation of what was agreed upon to avoid misconceptions.

    Geographic constraints

    While geographic constraints are generally less of an issue for China-based businesses, it's important to consider where you're sourcing from and why.

    There are many benefits to being close to your customers, suppliers, and transportation ports: shorter lead times on goods, faster response time from your supply chain, lower shipping costs, and reduced risk of damage during transit. But there's also value in being close to manufacturing hubs that have the resources you need, including labor and materials.

    If your business is based outside China but works with an export agent in China, then things can be better because they will often be able to provide great support, they can easily send people into local markets, if necessary, at short notice.

    Quality problems

    When quality problems are reported by the customers, the brand reputation can be damaged. Quality control problems occur in many ways, but they’re most often identified when the product arrives at its destination. However, it’s too late to correct the errors when the products are delivered.

    The main challenge with manufacturing product in China is finding qualified resources who can execute projects from start to finish without creating any hiccups along the way. These types of suppliers can be difficult to find because their workers need certain skillsets that aren't currently being taught in school or offered by employers in their country.

    Hiring a QC inspector on the ground, to visit the factories on behalf of you, and conduct sufficient quality inspections, in recommended to solve this concern. Of course, you can choose China inspection agency directly if you plan not to be personally check to save time.

    Currency fluctuations

    Currency fluctuations can have a big effect on your company's profits. It is very important to do a good job in China supplier quality management regarding currency fluctuations. Most of Chinese suppliers only accept payments in USD, so, USD currency fluctuations can significantly affect the profit margin of European businesses.

    For example, during Brexit, businesses saw severe devaluation of pounds against USD. So, they suffered greatly as they had to pay pounds in significantly higher amounts to their Chinese suppliers.

    In order to protect themselves against currency fluctuations, many European companies hedge their currency exposure by using options or foreign-exchange forward contracts with an option provider or bank.

    Environment and labor problems

    China has been dealing with significant pollution problems for years now. The country has been heavily criticized for its poor air quality and high levels of smog in major cities like Beijing. Many international companies have had difficulty finding suppliers who can produce goods without polluting the environment or putting workers at risk from dangerous chemicals that could cause long-term health issues.

    Chinese government has also come under fire for allowing labor standards to slip in recent years due to cost-cutting measures taken by factory owners that often-put employees at risk through unsafe working conditions or low wages paid out by employers.

    To tackle these problems, European businesses should consider using a China sourcing company to find the verified suppliers which comply with all relative regulations in environment and labor protection.

    Legal constraints

    There is a wide range of laws and regulations that affect how companies do business in China. Some of these laws are common to most countries, while others are specific to China. There are also differences in how laws are interpreted, which can lead to confusion and misunderstandings between European businesses and their Chinese partners.

    In order to understand legal constraints on global sourcing in China, we need to look at the legal environment in China first. The Chinese government has promoted economic modernization and internationalization for many years by enacting policies that support foreign investment.

    Legally speaking, it's important for any company doing business overseas—whether directly through exporting or indirectly through outsourcing—to ensure they're complying with both local laws and international trade agreements signed by their country so that they don't run afoul of any unforeseen consequences later on down the road when trying to bring products back home again after manufacturing them abroad like other businesses might do today if given opportunity due insufficient knowledge about available options beforehand.

    Conclusion

    There are many challenges for buying bulk items from China to Europe. Before implementing procurement techniques, careful preparation is required. If there are logistical challenges, organizations must concentrate on their operations, ensuring that the essential technologies are delivered to each place continuously. Also, organizations may seek support from procurement agencies in China.

    Aaron Li
    Hey, this is Aaron Li, an expert in quality sourcing. Since 2012, I have helped 300+ startups to source from China and manage the quality. I'd like to share my experience and knowledge for frequently asked questions related to product sourcing and quality control.
    All Articles
    What Does Vendor Information Management Do?
    Effective Supplier Relationship Management Strategies
    Import Duty from China to USA for Pet Products
    Benefits of Quality Inspection in China
    Consumer Products from China for Amazon Retail
    Detailed Explanation for Global Sourcing Process
    Key Export Hubs and Trade Centers in China
    How to Choose Trending Products to Sell Online?
    Utilize Sourcing Services China for Supplier Management
    How to Get an Agent in China for Export?
    How to Import from China and Control Quality?
    Industry and Competition Analysis for Online Retailers
    What Are Common Trade Terms and Incoterms?
    Ways to Judge Manufacturing Capacity and Capability
    How to Find a Chinese Manufacturer for Your Invention?
    Common Transportation Methods for International Trade
    Pros and Cons of Outsourcing to China
    Why Do You Need a Direct Sourcing Company?
    Practical Purchasing Strategy and Supply Strategy
    Introduction to High Quality Chinese Products
    Tips about Sourcing Electronics from China
    How to Choose and Qualify QC Inspectors?
    Best Recommended China Buying Agents
    Advantages of Independent Sourcing Companies
    Tips for Production Monitoring and Control
    Profitable Sourcing for Tools and Gadgets
    Best Practice to Negotiate Price with Suppliers
    How Can You Buy Products from China Online?
    Detailed Descriptions about Quality Inspection Types
    How to Purchase Products from China Efficiently?
    Notice about China Factory Evaluation Service
    Basic Knowledges about Customs Clearance
    Tips for Consumer Products Sourcing
    Global Sourcing Challenges and Solution
    How to Connect with Chinese Manufacturers
    Product Development Types and Process
    Top 10 Chinese Wholesale Markets
    Popular Chinese Websites for Online Shopping
    Pros and Cons of Manufacturing in China
    Formula to Calculate Production Cost
    Knowledges about Incoming Quality Control
    Ways to Qualify a Procurement Service Provider
    How Much Does a Sourcing Agent Cost?
    Manage Product Sourcing for Amazon Business
    Why Are Most of Toothbrushes Made in China?
    Basic Knowledges about International Shipping
    Famous Products Made in Shenzhen
    Experience about Supplier Selection and Verification
    Brief Introduction to Cargo Insurance in Trade
    Best Practice about Warehousing and Logistics
    Find Market Opportunities and Get Market Entry
    Tips to Manage Outsourced Procurement
    How to Create Mockups and Rapid Prototypes?
    Quality Inspection Services for Consumer Goods
    Things You Need to Know about Quality Check in China
    Ways to Find the Best Sourcing Agents in China
    Experience of Managing Supply Chain Operations
    Key Disadvantages of Manufacturing in China
    How to Order from Alibaba in Right Way?
    Benefits of Supplier Consolidation
    Valuable Tips for Doing Business in China
    How to Find a Brand’s Manufacturer?
    China Sourcing Tips from a Sourcing Veteran
    Know-how for Product Test and Certification
    Best Practice to Monitor Your Order from China
    How to Negotiate Lower MOQ with Suppliers?
    Why Is Quality Control in Manufacturing Important?
    How to Arrange Private Label Production in China?
    Trend of Hot Selling Promotional Gifts in 2025
    Introduction to Premium Quality Goods from China
    Importance of Pre Shipment Inspection in China
    Basic Procurement and Outsourcing Knowledges
    How to Deal with Global Sourcing Agents?
    Ways to Improve Quality Management in Production
    How to Get China to Manufacture Your Products?
    Knowledges about International Container Shipping
    Tips to Buy Products in Bulk for Resale
    How to Not Get Scammed on Alibaba?
    What Does OEM Mean to Global Consumer Brands?
    What Is Global Procurement and How It Works?
    Practice for Managing Risks in Supply Chain
    Product Development to Make Your Ideas Real
    Experience of Buying Raw Materials Abroad
    Importance of Chinese Company Verification
    Tips about Finding China Quality Control Service
    Proven Product Sourcing Methods and How to Start?
    How to Predict Market Demand for Online Business?
    Introduction to Free Trade Zones in China
    What Is Supplier Consolidation and How It works?
    How to Improve Customer Service Quality?
    The Most Profitable Products to Import from China to Europe
    How to Find Wholesale Products to Sell on Amazon?
    Practical ways to custom make sunglasses in China
    How to verify a sourcing agent in Guangzhou?
    How do I handle packaging sourcing from China?
    Recommendations for high quality outdoor products
    What Should You Know about Mould Making in China?
    What is the best shipping method from China to USA?
    How to order from 1688 and assure quality?
    Brief of Factory Audit Process and Checklist
    Read More
    Sourcing Service Recommendations
    References
    Our Features
    Custom Products
    Turn concept to reality
    Quick Response
    Within 24 hours
    Detail Oriented
    Strive for perfection
    Assured Quality
    100% Guarantee